Senior Web Analyst

Senior Web Analyst

Job Description:

Are you ready to join us as a Senior Web Analyst? Apply now to become part of an exciting journey! With the strength of a globally recognized brand, we are paving new paths and developing innovative digital products and services with colleagues from around the world. We value the best ideas over titles, giving you significant personal responsibility and creative freedom from day one. You will face challenging tasks that offer opportunities for personal growth. To bolster our Tech B2C team at the Hamburg headquarters, we are looking for a Senior Web Analyst with immediate effect. In this role, you will analyze and interpret web data to enhance understanding of user behavior, improve our online presence, and drive business growth. You will collaborate with key stakeholders to advance our tracking strategy and work closely with the product department, as well as data, marketing, design, and development teams to optimize our website and digital marketing strategies.

IT Languages:

• JavaScript
• SQL
• Python

Explore a summary of our benefits below.:

General conditions: Thirty days of vacation, time off on Christmas Eve and New Year's Eve, hybrid working model, modern hardware, access to a learning budget in the in-house Academy, and a company pension scheme., Health & mobility: Monthly allowances for sports memberships and Urban Sports Club, Germany ticket, mobile working options, and a personal Pluxee card., Community: Various offers and further training opportunities with e-learning formats, personalized support, work-life coaching for parents, events, company celebrations, incentivized employee referral programs, and additional corporate benefits., Headquarters offers: Eye tests including glasses allowance, massage services, relaxation room, annual health weeks, monthly 'juice day' with freshly squeezed juices, 24/7 kiosk and canteen access, in-house parking, and influenza vaccinations.

Spoken Languages:

• English, German

Skillset:

• Web analytics tools expertise
• Data interpretation and analysis
• A/B testing and experimentation
• Collaboration and communication skills
• Knowledge of digital marketing strategies

Qualifications:

• Proactively monitor and analyze website traffic and user behavior using tools such as Snowplow
• Tableau
• Hotjar
• and Google Analytics.
• Investigate the causes of fluctuations in website performance in detail.
• Coordinate the implementation and quality assurance of Snowplow tracking with Product Management
• enhancing models for improved marketing attribution
• user intent
• and session stitching.
• Work with stakeholders to define and align the tracking strategy and roadmap.
• Conduct A/B tests and other experiments to refine user experience and conversion rates.
• Identify trends
• insights
• and opportunities from web data to guide business decisions and strategy.
• Collaborate with marketing teams to evaluate the effectiveness of digital campaigns and provide improvement recommendations.
• Ensure data accuracy and integrity by adhering to best practices in tagging and tracking.

Years of Experience:

3

Location:

Hamburg, Europe

Job Benefits:

• Additional medical services
• Company pension
• Sport activities/facilities
• Flexible working hours
• Company laptop
• Fitness programs
• Incentives & events
• Employee discount
• Cafeteria
• Company mobile phone
• Company medical officer
• Extra day off
• Public transport ticket
• Good transport connections

Working Conditions:

Full Time, Hybrid

Employment Type:

Permanent contract

Company Culture:

• Innovative and collaborative environment that fosters personal and professional growth.

Opportunities For Advancement:

• Potential for career advancement through training and development programs.

visa Sponsorship:

Available