Brand strategy – Who Needs Engineers
https://whoneedsengineers.com/wne_live
Software Engineering RecruitmentSun, 20 Oct 2024 05:10:02 +0000en-US
hourly
1 https://wordpress.org/?v=6.6.2https://whoneedsengineers.com/wne_live/wp-content/uploads/2023/06/cropped-wne_logo-3-32x32.pngBrand strategy – Who Needs Engineers
https://whoneedsengineers.com/wne_live
3232Vice President, Brand Activation
https://whoneedsengineers.com/jobs/project-management-and-business-analysis/vice-president-brand-activation-2/
Sun, 20 Oct 2024 05:10:02 +0000https://whoneedsengineers.com/wne_live/jobs/jobs-categories/vice-president-brand-activation-2/Vice President, Brand Activation
Job Description:
We are seeking a seasoned professional for the role of Vice President of Brand Activation. This pivotal position involves leading our brand strategy and activation efforts, ensuring alignment with our core values and mission. The ideal candidate will be responsible for crafting compelling marketing initiatives that resonate with our target audience. You will collaborate with cross-functional teams to develop innovative campaigns that drive brand awareness and engagement. Your expertise in market analysis and consumer behavior will be essential in guiding our brand positioning and messaging strategies. You will also oversee the execution of brand campaigns across various channels, ensuring consistency and effectiveness. This is an opportunity to shape the future of our brand in a dynamic and fast-paced environment.
IT Languages:
English
Spanish
French
As the Vice President of Brand Activation, your primary focus will be on enhancing our brand presence and driving customer engagement through strategic initiatives.:
Develop and implement comprehensive brand activation strategies;; Analyze market trends and consumer insights to inform brand positioning;; Lead cross-functional teams in executing marketing campaigns;; Monitor and measure the effectiveness of brand initiatives;; Manage budgets and resources effectively to maximize ROI
Spoken Languages:
English;; Spanish;; French
Skillset:
Brand strategy
Digital marketing
Market analysis
Campaign management
Data-driven decision making
Soft Skills:
Leadership
Strategic thinking
Excellent communication skills
Collaboration
Creative problem-solving
Qualifications:
Bachelor’s degree in Marketing, Business Administration, or related field
Proven experience in brand management and activation
Strong understanding of digital marketing strategies
Years of Experience:
8
Location:
Carlsbad, CA, United States
Job Benefits:
Health insurance
Retirement plan
Paid time off
Professional development opportunities
Flexible working hours
Working Conditions:
Full Time
Employment Type:
Permanent Contract
Company Culture:
Our company values innovation, collaboration, and a commitment to excellence. We foster an inclusive environment where every team member's voice is heard and valued. We believe in empowering our employees to take initiative and drive positive change within the organization.
Opportunities For Advancement:
Leadership training programs, Mentorship opportunities, Career growth within the marketing division
We are seeking a seasoned professional for the role of Vice President of Brand Activation. This pivotal position involves leading our brand strategy and activation efforts, ensuring alignment with our core values and mission. The ideal candidate will be responsible for crafting compelling marketing initiatives that resonate with our target audience. You will collaborate with cross-functional teams to develop innovative campaigns that drive brand awareness and engagement. Your expertise in market analysis and consumer behavior will be essential in guiding our brand positioning and messaging strategies. You will also oversee the execution of brand campaigns across various channels, ensuring consistency and effectiveness. This is an opportunity to shape the future of our brand in a dynamic and fast-paced environment.
IT Languages:
English
Spanish
French
As the Vice President of Brand Activation, your primary focus will be on enhancing our brand presence and driving customer engagement through strategic initiatives.:
Develop and implement comprehensive brand activation strategies;; Analyze market trends and consumer insights to inform brand positioning;; Lead cross-functional teams in executing marketing campaigns;; Monitor and measure the effectiveness of brand initiatives;; Manage budgets and resources effectively to maximize ROI
Spoken Languages:
English;; Spanish;; French
Skillset:
Brand strategy
Digital marketing
Market analysis
Campaign management
Data-driven decision making
Soft Skills:
Leadership
Strategic thinking
Excellent communication skills
Collaboration
Creative problem-solving
Qualifications:
Bachelor’s degree in Marketing, Business Administration, or related field
Proven experience in brand management and activation
Strong understanding of digital marketing strategies
Years of Experience:
8
Location:
Carlsbad, CA, United States
Job Benefits:
Health insurance
Retirement plan
Paid time off
Professional development opportunities
Flexible working hours
Working Conditions:
Full Time
Employment Type:
Permanent Contract
Company Culture:
Our company values innovation, collaboration, and a commitment to excellence. We foster an inclusive environment where every team member's voice is heard and valued. We believe in empowering our employees to take initiative and drive positive change within the organization.
Opportunities For Advancement:
Leadership training programs, Mentorship opportunities, Career growth within the marketing division
Visa Sponsorship:
Available
]]>Global Head of Creative
https://whoneedsengineers.com/jobs/project-management-and-business-analysis/global-head-of-creative/
Sun, 15 Sep 2024 13:15:02 +0000https://whoneedsengineers.com/wne_live/jobs/jobs-categories/global-head-of-creative/Global Head of Creative
Job Description:
Dometic is a leading player in the mobile living industry, dedicated to enhancing the outdoor experience for millions around the globe. As the Global Head of Creative, you will play a pivotal role in shaping and enhancing the creative vision and visual identity of our brand. This position is based at our headquarters in Solna, Stockholm County, and you will report directly to our Chief Marketing Officer. Your expertise will guide our creative strategies, ensuring a unified brand narrative that resonates with diverse audiences and aligns with our mission to connect people with nature. You will be instrumental in overseeing global marketing initiatives, fostering collaboration across various teams, and driving creative excellence in all our campaigns.
IT Languages:
Adobe Creative Suite
Video Editing Software
You will be responsible for a wide range of tasks aimed at elevating our brand’s creative output and ensuring consistent communication across all platforms.:
Develop and articulate a creative vision that aligns with company goals;; Ensure brand consistency and recognition through effective storytelling;; Lead the creation of global campaigns and collaborate with marketing teams;; Establish standards for evaluating creative work to meet objectives and brand guidelines;; Mentor and inspire local and global creative teams throughout the development process;; Manage relationships with creative agency partners and evaluate their contributions;; Stay informed about industry trends and best practices to foster innovation;; Oversee resource allocation to ensure cost-effective production of creative assets;; Support brand integration for newly acquired companies from a visual and creative perspective
Spoken Languages:
English;; Swedish
Skillset:
Creative leadership
Brand strategy
Visual storytelling
Campaign development
Mentorship
Soft Skills:
Strong communication skills
Emotional intelligence
Collaboration and teamwork
Ability to motivate and inspire
Adaptability
Qualifications:
Degree in Marketing, Art, Visual/Graphic Design, or equivalent experience
Over a decade of relevant experience in creative leadership roles
Experience with premium global consumer lifestyle brands, preferably in outdoor or consumer electronics sectors
Years of Experience:
10
Location:
Europe
Job Benefits:
Dynamic work environment
Opportunities for personal and professional growth
Collaborative team culture
Flexible working arrangements
Exposure to global marketing strategies
Working Conditions:
Full Time
Employment Type:
Permanent Contract
Company Culture:
Dometic fosters a culture of innovation, collaboration, and a passion for outdoor living. We believe in building a supportive environment where every team member can thrive. Our core values guide us: we work together to shape our future, embrace challenges, and strive for excellence in all we do.
Opportunities For Advancement:
Lead larger marketing initiatives, Expand creative team leadership, Influence global brand strategy