Marketing analytics – Who Needs Engineers https://whoneedsengineers.com/wne_live Software Engineering Recruitment Sun, 29 Sep 2024 08:45:02 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.2 https://whoneedsengineers.com/wne_live/wp-content/uploads/2023/06/cropped-wne_logo-3-32x32.png Marketing analytics – Who Needs Engineers https://whoneedsengineers.com/wne_live 32 32 Marketing Data & Insights Analyst https://whoneedsengineers.com/jobs/data-sciene-and-analytics/marketing-data-insights-analyst/ Sun, 29 Sep 2024 08:45:02 +0000 https://whoneedsengineers.com/wne_live/jobs/jobs-categories/marketing-data-insights-analyst/ Marketing Data & Insights Analyst

Job Description:

    We are seeking a highly analytical and detail-oriented Marketing Data & Insights Analyst to join our dynamic team. In this pivotal role, you will be responsible for leveraging data analysis to drive marketing strategies and improve overall business performance. You will work closely with cross-functional teams to extract insights from various data sources, enabling informed decision-making and enhancing marketing effectiveness. Your expertise in data interpretation and visualization will play a crucial role in identifying trends, measuring campaign success, and making actionable recommendations that align with our company's goals. This position requires a strategic thinker who is passionate about data and its impact on marketing initiatives.

IT Languages:

  • SQL
  • Python
  • R

As a Marketing Data & Insights Analyst, you will be tasked with the following responsibilities::

    Analyze marketing data to derive actionable insights that influence strategic marketing decisions.;; Develop and maintain dashboards and reports to track key performance indicators and campaign effectiveness.;; Collaborate with marketing and sales teams to understand their data needs and provide data-driven solutions.;; Utilize statistical methods to interpret data and identify trends that can enhance marketing strategies.;; Present findings and recommendations to stakeholders in a clear and concise manner.

Spoken Languages:

  • English;; Spanish

Skillset:

  • Data analysis
  • Statistical modeling
  • Data visualization
  • Marketing analytics
  • Advanced Excel

Soft Skills:

  • Strong analytical skills
  • Excellent communication skills
  • Team collaboration
  • Problem-solving abilities
  • Attention to detail

Qualifications:

  • Bachelor’s degree in Marketing, Data Science, Statistics, or a related field
  • Proven experience in data analysis and marketing insights
  • Strong understanding of marketing principles and strategies

Years of Experience:

    5

Location:

    United States

Job Benefits:

  • Health insurance
  • Retirement plan
  • Paid time off
  • Professional development opportunities
  • Flexible working hours

Working Conditions:

    Full Time

Employment Type:

    Permanent Contract

Company Culture:

  • We foster an inclusive and innovative work environment that encourages collaboration and creativity. Our team values continuous learning and strives for excellence in everything we do. We believe in supporting our employees' growth and well-being, and we celebrate our diverse backgrounds and perspectives.

Opportunities For Advancement:

  • Leadership training programs, Mentorship opportunities, Career advancement pathways

Visa Sponsorship:

    Available
]]> Senior Data Analyst https://whoneedsengineers.com/jobs/data-sciene-and-analytics/senior-data-analyst-7/ Sun, 22 Sep 2024 11:00:02 +0000 https://whoneedsengineers.com/wne_live/jobs/jobs-categories/senior-data-analyst-7/ Senior Data Analyst

Job Description:

    We are looking for a skilled Senior Data Analyst to join our dynamic team on a contract basis. This role is particularly focused on marketing analytics, where you will leverage your extensive experience to provide deep insights into marketing performance and customer behavior. You will be instrumental in transforming complex data into comprehensible visualizations that can be easily interpreted by stakeholders without a technical background. Your primary objective will be to analyze various data sources, derive actionable insights, and help drive strategic decision-making processes. You will engage with cross-functional teams to integrate data-driven strategies into marketing initiatives, ensuring that our approach is both effective and aligned with business goals.

IT Languages:

  • SQL
  • PowerBI
  • Google BigQuery

As a Senior Data Analyst, you will undertake various responsibilities that are crucial to our marketing analytics efforts.:

    Conduct in-depth analysis of marketing performance and customer behavior to extract valuable insights.;; Design and maintain interactive dashboards and reports using PowerBI for marketing teams.;; Utilize SQL to execute complex queries and manage data sets from Google BigQuery.;; Present findings through compelling data visualizations and narratives to ensure clarity for non-technical audiences.;; Analyze on-site tracking data for monitoring web activities and enhancing marketing strategies.;; Leverage Google Analytics to evaluate the success of digital marketing campaigns and provide actionable feedback.;; Collaborate with diverse teams to ensure data-driven insights are effectively integrated into marketing and business strategies.

Spoken Languages:

  • English;; Swedish

Skillset:

  • Data analysis
  • Marketing analytics
  • Data visualization
  • Customer behavior analysis
  • Google Analytics

Soft Skills:

  • Strong analytical thinking
  • Effective communication skills
  • Collaboration and teamwork
  • Attention to detail
  • Problem-solving abilities

Qualifications:

  • Bachelor’s degree in Data Science, Statistics, Marketing or a related field
  • Advanced knowledge of marketing analytics principles
  • Proficiency in data visualization tools

Years of Experience:

    5

Location:

    Greater Malmö Metropolitan Area, EU

Job Benefits:

  • Flexible working hours
  • Remote working opportunities
  • Professional development programs
  • Collaborative team environment
  • Opportunity for contract renewal

Working Conditions:

    Remote

Employment Type:

    Temporary Contract

Company Culture:

  • We foster a culture of innovation and collaboration, where every team member is encouraged to share ideas and contribute to the success of our projects. Our environment values continuous learning and adaptability, aiming to create solutions that make a real impact.

Opportunities For Advancement:

  • Potential for project leadership roles, Opportunities to work on diverse projects, Access to advanced training and resources

Visa Sponsorship:

    Available
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