Marketing analytics – Who Needs Engineers
https://whoneedsengineers.com/wne_live
Software Engineering RecruitmentSun, 29 Sep 2024 08:45:02 +0000en-US
hourly
1 https://wordpress.org/?v=6.6.2https://whoneedsengineers.com/wne_live/wp-content/uploads/2023/06/cropped-wne_logo-3-32x32.pngMarketing analytics – Who Needs Engineers
https://whoneedsengineers.com/wne_live
3232Marketing Data & Insights Analyst
https://whoneedsengineers.com/jobs/data-sciene-and-analytics/marketing-data-insights-analyst/
Sun, 29 Sep 2024 08:45:02 +0000https://whoneedsengineers.com/wne_live/jobs/jobs-categories/marketing-data-insights-analyst/Marketing Data & Insights Analyst
Job Description:
We are seeking a highly analytical and detail-oriented Marketing Data & Insights Analyst to join our dynamic team. In this pivotal role, you will be responsible for leveraging data analysis to drive marketing strategies and improve overall business performance. You will work closely with cross-functional teams to extract insights from various data sources, enabling informed decision-making and enhancing marketing effectiveness. Your expertise in data interpretation and visualization will play a crucial role in identifying trends, measuring campaign success, and making actionable recommendations that align with our company's goals. This position requires a strategic thinker who is passionate about data and its impact on marketing initiatives.
IT Languages:
SQL
Python
R
As a Marketing Data & Insights Analyst, you will be tasked with the following responsibilities::
Analyze marketing data to derive actionable insights that influence strategic marketing decisions.;; Develop and maintain dashboards and reports to track key performance indicators and campaign effectiveness.;; Collaborate with marketing and sales teams to understand their data needs and provide data-driven solutions.;; Utilize statistical methods to interpret data and identify trends that can enhance marketing strategies.;; Present findings and recommendations to stakeholders in a clear and concise manner.
Spoken Languages:
English;; Spanish
Skillset:
Data analysis
Statistical modeling
Data visualization
Marketing analytics
Advanced Excel
Soft Skills:
Strong analytical skills
Excellent communication skills
Team collaboration
Problem-solving abilities
Attention to detail
Qualifications:
Bachelor’s degree in Marketing, Data Science, Statistics, or a related field
Proven experience in data analysis and marketing insights
Strong understanding of marketing principles and strategies
Years of Experience:
5
Location:
United States
Job Benefits:
Health insurance
Retirement plan
Paid time off
Professional development opportunities
Flexible working hours
Working Conditions:
Full Time
Employment Type:
Permanent Contract
Company Culture:
We foster an inclusive and innovative work environment that encourages collaboration and creativity. Our team values continuous learning and strives for excellence in everything we do. We believe in supporting our employees' growth and well-being, and we celebrate our diverse backgrounds and perspectives.
Opportunities For Advancement:
Leadership training programs, Mentorship opportunities, Career advancement pathways
Visa Sponsorship:
Available
]]>Senior Data Analyst
https://whoneedsengineers.com/jobs/data-sciene-and-analytics/senior-data-analyst-7/
Sun, 22 Sep 2024 11:00:02 +0000https://whoneedsengineers.com/wne_live/jobs/jobs-categories/senior-data-analyst-7/Senior Data Analyst
Job Description:
We are looking for a skilled Senior Data Analyst to join our dynamic team on a contract basis. This role is particularly focused on marketing analytics, where you will leverage your extensive experience to provide deep insights into marketing performance and customer behavior. You will be instrumental in transforming complex data into comprehensible visualizations that can be easily interpreted by stakeholders without a technical background. Your primary objective will be to analyze various data sources, derive actionable insights, and help drive strategic decision-making processes. You will engage with cross-functional teams to integrate data-driven strategies into marketing initiatives, ensuring that our approach is both effective and aligned with business goals.
IT Languages:
SQL
PowerBI
Google BigQuery
As a Senior Data Analyst, you will undertake various responsibilities that are crucial to our marketing analytics efforts.:
Conduct in-depth analysis of marketing performance and customer behavior to extract valuable insights.;; Design and maintain interactive dashboards and reports using PowerBI for marketing teams.;; Utilize SQL to execute complex queries and manage data sets from Google BigQuery.;; Present findings through compelling data visualizations and narratives to ensure clarity for non-technical audiences.;; Analyze on-site tracking data for monitoring web activities and enhancing marketing strategies.;; Leverage Google Analytics to evaluate the success of digital marketing campaigns and provide actionable feedback.;; Collaborate with diverse teams to ensure data-driven insights are effectively integrated into marketing and business strategies.
Spoken Languages:
English;; Swedish
Skillset:
Data analysis
Marketing analytics
Data visualization
Customer behavior analysis
Google Analytics
Soft Skills:
Strong analytical thinking
Effective communication skills
Collaboration and teamwork
Attention to detail
Problem-solving abilities
Qualifications:
Bachelor’s degree in Data Science, Statistics, Marketing or a related field
Advanced knowledge of marketing analytics principles
Proficiency in data visualization tools
Years of Experience:
5
Location:
Greater Malmö Metropolitan Area, EU
Job Benefits:
Flexible working hours
Remote working opportunities
Professional development programs
Collaborative team environment
Opportunity for contract renewal
Working Conditions:
Remote
Employment Type:
Temporary Contract
Company Culture:
We foster a culture of innovation and collaboration, where every team member is encouraged to share ideas and contribute to the success of our projects. Our environment values continuous learning and adaptability, aiming to create solutions that make a real impact.
Opportunities For Advancement:
Potential for project leadership roles, Opportunities to work on diverse projects, Access to advanced training and resources