Research Analyst, Media Strategy

Research Analyst, Media Strategy

Job Description:

As a Research Analyst specializing in Media Strategy, you will be instrumental in shaping data-driven decisions that enhance marketing effectiveness. Your role will involve conducting in-depth analyses of media performance, identifying trends, and providing actionable insights to optimize strategies across various platforms. You will collaborate closely with cross-functional teams to ensure that media plans are aligned with overarching business objectives. Your analytical skills will be crucial in interpreting complex datasets, allowing you to develop comprehensive reports that inform stakeholders and drive success. We are looking for someone who is not only analytical but also possesses a keen understanding of the media landscape and the ability to translate data into compelling narratives.

IT Languages:

• Python
• R
• SQL
• Excel

The selected candidate will undertake a variety of responsibilities aimed at enhancing media strategy through research and analysis.:

Analyze media performance metrics to assess effectiveness;; Conduct competitive analysis to inform strategic decisions;; Develop and maintain dashboards to visualize key performance indicators;; Collaborate with marketing teams to refine media strategies based on insights;; Prepare detailed reports and presentations for stakeholders

Spoken Languages:

• English;; Spanish

Skillset:

• Data analysis
• Statistical modeling
• Market research
• Media strategy development

Soft Skills:

• Critical thinking
• Effective communication
• Team collaboration
• Problem-solving
• Attention to detail

Qualifications:

• Bachelor's degree in Business, Marketing, Data Science, or a related field
• Strong analytical skills with experience in data interpretation
• Familiarity with media buying and planning processes
• Proficient in statistical analysis and market research methodologies

Years of Experience:

3

Location:

United States

Job Benefits:

• Health insurance
• 401(k) matching
• Paid time off
• Professional development opportunities
• Flexible work hours

Working Conditions:

Full Time

Employment Type:

Permanent Contract

Company Culture:

• Our company fosters a collaborative and innovative environment where employees are encouraged to contribute ideas and drive change. We value diversity and inclusion, promoting a workplace that supports individual growth and teamwork. Continuous learning and adaptability are key principles that guide our culture, ensuring that we stay ahead in the ever-evolving media landscape.

Opportunities For Advancement:

• Potential for career progression into senior analyst roles, Opportunities to lead projects and initiatives, Access to professional training and development programs

Visa Sponsorship:

Available